For clubs and organisers
If you run a competition, a match, a cup or a club day, you need the images the same week, not next month: for the club page, for social media, for the federation, and for the sponsors who paid to be visible.
I shoot to a brief — podium ceremonies, sponsor banners, the crowd, marshals, specific teams, classes or athletes. You get a selected, fully edited set soon after the event, along with the right to use it across your own channels.
A handful of strong images per round is enough to fill a season of posts, and it makes a real difference when you need to convince new sponsors ahead of next year.
For teams, athletes and sponsors
Teams and individual athletes book me to cover a specific weekend or match: your heats, your dressing room, your colours. The images go straight into sponsor reports, season presentations and funding applications.
I shoot from positions that show speed, effort and context, not just an athlete in the middle of an empty frame. A sponsor who sees their logo in a photo with real movement in it understands where the money went.
Off the track and off the pitch I also shoot portraits, team photos and equipment details — usually exactly the kind of material a sponsor deck needs, and almost always the part that is missing.
Experience, and how an assignment works
So far most of my sports work has been motorsport and equestrian in Västra Götaland — motocross and enduro at the tracks in Varberg, Alingsås, Kinds, Borås, Skene, Lerum, Paradisbanan and Torslanda, plus galopp in Gothenburg. The method is the same in any discipline: read where something is about to happen and be standing there before it does.
We agree in advance on what matters most: everything or selected moments, the whole day or specific sessions, whether the podium ceremony is included, and where the images will be used.
Afterwards I do the selection and editing and deliver through a download link. If you need a couple of images the same evening for social media, that can be arranged.